Today, independent consumer advocates launched a website, PCMHPlusFacts.org, to explain the facts about HUSKY’s experimental, new payment plan to run the program. The site was developed in response to the state’s erosion of federally required notices to consumers about their right to opt-out of the program. The state changed the notices at the last minute under political pressure from the large health systems that stand to profit from the program. Reports from community members and DSS’s own survey of members find deep confusion. Advocates have repeatedly expressed concerns about the new program including the refusal to evaluate the impact on access to appropriate care, expanding without information on impact or potential increases in costs, disappointing results from other states with similar programs and great risk to reverse recent progress in improving quality and lowering costs in the HUSKY program. PCMHPlusFacts.org is part of a balanced outreach/media campaign to explain the risks and potential rewards of the program to HUSKY members.